Turn shoppers into
visitors, buyers, customers
Our AI-powered comprehensive marketing platform will help you reach, engage, and convert modern shoppers into customers.
Introducing: TikTok Automotive Ads
TikTok Automotive Ads is the platform’s new inventory-based marketing solution for auto dealerships, offering an upgraded user experience that compresses the shopper journey and automotive-specific data connections to drive better results for your business.
Who can use TikTok Automotive Ads?
This solution is available to licensed new and used car dealerships across the United States, as well as the advertising agencies and partners who support them. Dealerships must have a valid license in the state or region where the inventory is listed for sale.
How does it work?
TikTok Automotive Ads use real-time inventory data and automotive-specific targeting signals to deliver high-impact video ads to users already in the market for a vehicle. The format shortens the path to purchase by helping consumers discover relevant listings earlier in their journey.
With over a third of TikTok users actively shopping for a new or used car, this is a prime opportunity for dealerships to reach new audiences, boost engagement, and drive measurable results through a platform built for discovery.
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Our Services
Our technology helps your business grow and succeed.
Marketing Automation
Machine learning based campaign management automates your marketing across our network of platforms to generate deep-in-the-funnel leads.
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Customer Engagement
Our AI-powered unified messaging platform intelligently responds and nurtures shoppers in English and Spanish during their buying journey.
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Data Attribution
Machine learning algorithms use detailed data collected by campaign, platform, and lead type to optimize your campaigns for the highest ROI.
Learn MoreEstablish your Presence
We help you increase your business’s visibility across multiple channels, including the most powerful search engines and social sites. Showcase your products on the top search, social, and marketplace platforms and empower your team with AI-powered chat and analytics tools.
Google’s advertising solutions leverage the dominant popularity of Google’s search engine to put your products and services in front of huge local audiences.
Microsoft
MSN and Bing ads drive significant performance for advertisers - connecting users with ads that match their needs and helping you market your inventory efficiently.
Meta
Reach younger audiences on the most dominant social platforms in the US - Facebook and Instagram. Creative solutions like click-to-messenger ensure your customers can search and shop how they want.
The TapOverdrive Difference
TapOverdrive is committed to helping our customers crush their sales goals every month. Our powerful technology-based solutions help businesses REACH, ENGAGE, and CONVERT digital shoppers into customers.
Successful - Managing Millions of Ads Annually
We post over 5 million unique inventory ads and manage thousands of campaigns every year across our network of partners.
Expertise - Performance Based Campaigns
Our machine learning technology optimizes campaigns to perform at their best in your neighborhood and region.
Communication Tools - Mobile, Tablet, & Desktop
The TapOverdrive Digital Marketing unified platform makes it easy to communicate with all your customers from one place.
Award Winning - Company, Solutions, and Team
Deloitte Technology Fast 500™, Inc 5000, Silicon Valley Business Journal, AWA Digital Marketing, Red Herring, and Silicon India.
You'll be in Good Company
Meet some of our happy customers and partners.
“TapOverdrive just gets better and better, for example, their AI chatbot, CarBo really helps drive traffic. It’s definitely ROI positive for me.”
Robert Smith
Carvana | Strategic Partnership Manager
“The customer support at TapOverdrive is first-class. Their responses are timely, to the point, and continuous until a resolution is met. I am glad we chose TapOverdrive as our Marketplace provider.”
Blake Hudak
TrailersPlus | Marketing Director
“We have been a reseller for TapOverdrive since 2017. Their products along with the entire management team are top-notch. The company exudes professionalism and works diligently to deliver on every level.”
Brian Hall
Bluesky Marketing Group, Inc. | President
“The TapAutomotive Network beats the budget each month, providing us with VIN-specific leads in the form of calls, chats, forms, and text messages, all from local shoppers. The value story is evident, the performance is easy to measure. Bonus: The team at TapOverdrive is great to work with and always readily available.”
Linda Pickett-Patterson
Vista Ford Lincoln Woodland Hills | Marketing Director
“TapOverdrive has delivered an efficient strategy that harnesses the power of the MSN/Bing Network with the purpose of creating event-driven consumer actions. TapOverdrive has been the company that I have seen pay the most attention to the entire search economy, and has created strategies that are then unique to the size of the Microsoft Network.”
Russell Wiedman
Orange Media | Director of Accounts
“TapOverdrive has the best software I’ve seen in my 15 years in the digital marketing industry. The best part of “TapOverdrive is their customer success team. “TapOverdrive is a top-notch organization to partner your business with.”
Ryan Davis
Vehicle Network | Executive Director
Let's Chat
Address
3031 Tisch Way, Suite #900San Jose, CA 95128
Phone
+1 (888) 559-0588