Reddit: where shoppers go to decide, not just discover

Shoppers turn to Reddit for real advice, and to make real decisions

What makes Reddit different?

Reddit’s unique community-based structure allows you to reach shoppers based on their interests.

1

Subreddits

Target by communities, such as r/usedcars and r/cars

2

Keywords

Reach users through high-intent keywords (trade-in, SUVs. etc.)

3

Audiences

Layer interest, behavior, and retargeting audiences

4

Retargeting

Re-engage site visitors with pixel-based retargeting

WHY REDDIT ADS?

Make the right impact with Reddit Ads

Reddit is a community-driven platform where shoppers actively research, compare, and ask for recommendations before making decisions.

46%

more likely to trust brands advertised on Reddit

2.5x

more valuable customers vs. other platforms

27%

more likely to purchase after seeing Reddit ads

Reddit: Audience + Context = Impact

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